Archive for the ‘Promotional’ Category

Two Notes From a Dollar General Visit

steveparkhurst | December 23, 2016 in Advertising,Marketing,Promotional,Visual | Comments (0)

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New readers might want to note that in late 2012 I lamented a Valentine’s display that I saw just three days after Christmas. I stopped into a Dollar General on December 23 of this year for some last minute Christmas decorations and Christmas candy.

My visit was notable here for two reasons:

    1. I always find these “not-to-be-seen-by customers” store display layouts for the managers and employees to get things set up according to the higher-ups.
    2. Today is still two days before Christmas, and they already have their Valentine’s Day stuff ready to sell, and it’s not like I caught them in the middle of setting this up, it was completely decked out.
      Dollar General Valentine's Before Christmas

 


Election Day Free Coffee Promo

steveparkhurst | November 8, 2016 in Marketing,Promotional,Visual | Comments (0)

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I was glad to run across this image today, one in which the “free coffee” on “election day” was visible, but not the ad of a specific company. What do you think of this type of promotional idea? If you have tried this in your business, has it worked?

Free Coffee on Election Day


Shipley Do-Nuts Plays on Words

steveparkhurst | August 11, 2016 in Marketing,Pinterest,Promotional | Comments (0)

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Nicely done Shipley, nicely done.


Bravo Shipley Do-Nuts in Houston

steveparkhurst | July 22, 2016 in Earned Media,Promotional | Comments (0)

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This is great to see, Shipley Do-Nuts showing some appreciation for our police officers. If you know if other businesses doing this sort of thing, please let us know.


Beyond Press Releases: Land Your Org on Front Page

steveparkhurst | June 7, 2016 in Promotional | Comments (0)

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We like to share good advice from others.


Starbucks “molten” Misspelling

steveparkhurst | February 12, 2016 in Marketing,Promotional | Comments (0)

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It’s always fun to spot things like this. Spotted this at a Starbucks today.

Starbucks molten sign misspelling


McDonald’s Window Display Instructions

steveparkhurst | October 25, 2015 in Advertising,Marketing,Promotional,Visual | Comments (0)

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I’m posting this tonight from inside a McDonald’s where I stopped to get a coffee. As I was waiting for a fresh brew, I noticed some window display with the instructions printed on the back side of them. As you probably know, this sort of “behind the scenes” stuff always intrigues me. Anyway, take a look at the two displays, posted below.

McDonald's window display  McDonald's window display


Great Ad For “Great Grains”

steveparkhurst | June 12, 2015 in Advertising,Promotional,Television | Comments (0)

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Between the “cookie air diet” and the “baby food diet,” there should be plenty here to make you laugh. Great job by the people behind Great Grains cereal.


Harvard Biz Review: Best and Worst Corp Twitter Accounts

steveparkhurst | May 3, 2015 in Promotional | Comments (0)

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Shiner Bock Uses Bach

steveparkhurst | October 22, 2014 in Advertising,Branding,Marketing,Promotional,Visual | Comments (0)

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Shiner Bock Bach

 

I saw this billboard in Austin today. I just had to take a picture of it.

Any Texan is familiar with Shiner Bock beer. Well, Shiner took it up a notch by using classical composer Bach in their ad as a play on words.

Very well done, Shiner.