New readers might want to note that in late 2012 I lamented a Valentine’s display that I saw just three days after Christmas. I stopped into a Dollar General on December 23 of this year for some last minute Christmas decorations and Christmas candy.
My visit was notable here for two reasons:
- I always find these “not-to-be-seen-by customers” store display layouts for the managers and employees to get things set up according to the higher-ups.
- Today is still two days before Christmas, and they already have their Valentine’s Day stuff ready to sell, and it’s not like I caught them in the middle of setting this up, it was completely decked out.
I was glad to run across this image today, one in which the “free coffee” on “election day” was visible, but not the ad of a specific company. What do you think of this type of promotional idea? If you have tried this in your business, has it worked?
Nicely done Shipley, nicely done.
This is great to see, Shipley Do-Nuts showing some appreciation for our police officers. If you know if other businesses doing this sort of thing, please let us know.
The deeper story here is about content and SEO and getting information in the right places at the right time.
We like to share good advice from others.
If you are not familiar with Arthur Brooks, he is a really intriguing guy. This talk is well worth your time.
It’s always fun to spot things like this. Spotted this at a Starbucks today.