Natachee’s Newspaper Ad: Simple, Funny, Effective

steveparkhurst | August 24, 2012 in Advertising,Promotional,Visual | Comments (0)

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I saw this ad in the local paper for a place called Natachee’s in Houston. I have not been to┬áNatachee’s, so I don’t know how and if the ads relate to the location itself, but they are pretty interesting. The ad does many things, it poses many questions, and it offers a solution.

Natachees 29-95 - The Parkhurst Group

Who says “supper” anymore, that’s kinda cool. What’s the bird all about? Is that a flamingo? Is that a pelican? What’s with the comic figure who has two teeth?

The bottom line though, is that the classic advertising ploy works here: they offer a problem (skipping breakfast), and they offer a solution to that problem (we always serve breakfast). I think this is a clever ad, and fortunately it’s not too wordy. The ad also contains only four colors. What do you think of the ad?

If you’ve been to Natachee’s, tell us what you thought about it, here or on twitter @ParkhurstGroup

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