Posts Tagged ‘007’

Skyfall Starts at 12:07

steveparkhurst | November 9, 2012 in Advertising,Promotional,Visual | Comments (0)

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Yes, for those wondering (probably no one), I am indeed at a midnight showing of Skyfall. Among many great things associated with movie promotions and branding is being able to incorporate something like the movie start time with the name of the movie, or its main character. In this case, the “midnight” showing, actually starts at 12:07 – get it? For 007. Now, I think a more accurate way to do this would have been at 10:07, but we can argue about the legality of that when the next Bond movie comes out.

Skyfall 12:07am - The Parkhurst Group


Skyfall Theater Banner

steveparkhurst | November 8, 2012 in Advertising,Promotional,Visual | Comments (0)

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The James Bond promotions teams never have a shortage of cash or ways to promote the latest 007 film. See the huge banner in the local Edwards theater, this banner is hanging from the ceiling.

Skyfall Theater Banner - The Parkhurst Group


Omega’s James Bond Skyfall Ad

steveparkhurst | October 8, 2012 in Advertising,Visual | Comments (0)

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I am a big fan of James Bond movies. With the coming release of Skyfall, the latest in the James Bond film series comes the latest in the James Bond ads. This ad for Omega features what looks to be a lot of clips from Skyfall, starring Daniel Craig as 007.


The Olympics, James Bond and The Queen

steveparkhurst | July 27, 2012 in Advertising,Promotional | Comments (0)

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One of the world’s greatest international marketing events began in London on Friday, the Olympic games. The spectacle of the opening ceremony was watched across the world, some of it live, some of it not. I am not really an enthusiastic observer of the Olympic games, however, there was something even I could excited about. The video which featured Daniel Craig as James Bond 007, going in to pick up Queen Elizabeth for a helicopter ride across London, ending in a tremendous parachute jump into the Olympic stadium. This was theater at its best…

…marketing too. Just a quick reminder that the latest James Bond movie, Skyfall, arrives in theaters in November. Enjoy the Olympics.