Posts Tagged ‘2012’

Cyber Monday 2012

steveparkhurst | November 26, 2012 in Advertising,Promotional,Visual | Comments (0)

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Here’s hoping you’re surviving Cyber Monday 2012. Share with us what great advertising or marketing you’ve seen. What got you onto store websites today? If you have kids or people you buy for and someone said “that’s a great deal, I want that”, what was the hook to catch them? As always, you can post a comment here on the website, or you can tweet to us @ParkhurstGroup.

 

PriceGrabber.com Cyber Monday - TheParkhurstGroup.com

 


Black Friday 2012

steveparkhurst | November 23, 2012 in Advertising,Earned Media,Promotional,Visual | Comments (0)

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Black Friday 2012 has officially arrived. As this is posted, some stores have already been open for a few hours. Will this be the greatest shopping day of the year, or will that be reserved for Cyber Monday? Share your thoughts and stories with us here, or on twitter @ParkhurstGroup.


Starbucks Red Cups 2012

steveparkhurst | November 2, 2012 in Promotional,Visual | Comments (0)

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Starbucks has brought the red cups back! Only a powerful brand like Starbucks can make people take notice of a cardboard coffee cup.

Starbucks Red Cup - The Parkhurst Group


The Olympics, James Bond and The Queen

steveparkhurst | July 27, 2012 in Advertising,Promotional | Comments (0)

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One of the world’s greatest international marketing events began in London on Friday, the Olympic games. The spectacle of the opening ceremony was watched across the world, some of it live, some of it not. I am not really an enthusiastic observer of the Olympic games, however, there was something even I could excited about. The video which featured Daniel Craig as James Bond 007, going in to pick up Queen Elizabeth for a helicopter ride across London, ending in a tremendous parachute jump into the Olympic stadium. This was theater at its best…

…marketing too. Just a quick reminder that the latest James Bond movie, Skyfall, arrives in theaters in November. Enjoy the Olympics.