Posts Tagged ‘Valentine’s Day’

Two Notes From a Dollar General Visit

steveparkhurst | December 23, 2016 in Advertising,Marketing,Promotional,Visual | Comments (0)

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New readers might want to note that in late 2012 I lamented a Valentine’s display that I saw just three days after Christmas. I stopped into a Dollar General on December 23 of this year for some last minute Christmas decorations and Christmas candy.

My visit was notable here for two reasons:

    1. I always find these “not-to-be-seen-by customers” store display layouts for the managers and employees to get things set up according to the higher-ups.
    2. Today is still two days before Christmas, and they already have their Valentine’s Day stuff ready to sell, and it’s not like I caught them in the middle of setting this up, it was completely decked out.
      Dollar General Valentine's Before Christmas


Get Ready, It’s Time For Valentine’s Day 2013

steveparkhurst | December 28, 2012 in Advertising,Marketing,Promotional | Comments (0)

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Today I was in a local pharmacy, and greeting me near the front door was a card display. Upon further inspection, wow! It’s Valentine’s Day cards for sale just three days after Christmas.

Valentines Day - The Parkhurst Group     Valentines Day - The Parkhurst Group

Count me among those not looking forward to the time when I’m doing Christmas Eve shopping and I see the Valentine’s Day cards. For now, we can be glad that the Valentine’s merchandise is not on sale prior to Christmas.